Connect the accounts and the catalogue
Ad accounts on the platforms you build for, and — for e-commerce — the Shopify store, which gives the agent the products, images and prices to build ads from. Connections are scoped to the client.
Campaign builder
An AI campaign builder that publishes paused, so you launch it
Give it the brief. It drafts the objective, budget, audiences and — on Meta — the ads from your catalogue, then publishes the whole thing paused for your approval.
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Campaigns
Last 7 days
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CampaignsAd setsAds
AllMetaGoogleTikTokLinkedInPinterest
| On | Name | Delivery | Spend | Purch. | CPA | ROAS | |
|---|---|---|---|---|---|---|---|
 Autumn range — Prospecting | Draft | — | — | — | — | ||
| Prospecting — Lookalike 1% | Active | £2,120 | 118 | £17.96 | 2.4× | ||
 Search — Brand Exact | Active | £1,410 | 212 | £6.65 | 4.1× | ||
 Creator Spark — Q3 | Active | £980 | 61 | £16.07 | 2.8× | ||
 Retarget — 30 day | Active | £610 | 38 | £16.05 | 3.0× | ||
| Retargeting — Cart abandon 7d | Active | £520 | 44 | £11.82 | 3.9× |
Just ask
Describe the campaign. Review the draft.
The agent asks for what it is missing — objective, budget, audience — and drafts the rest from the account and the catalogue.
Build a Meta prospecting campaign for the autumn range, £80 a day
Copy Search — Brand Exact into Meta and TikTok
Set up a Google search campaign for the subscriptions page
Rebuild last quarter's best campaign for Q4
Create a LinkedIn retargeting campaign for the webinar page
Duplicate this ad set with the 14-day audience
Draft a Pinterest campaign for the gift hampers
What did you use from the knowledge cards?
How it works
Brief, draft, publish paused
Give the brief
Objective, budget, who it is for, which products or landing page. The agent fills the gaps from the account's history and the client's knowledge cards — target CPA, banned claims, the audiences that have worked — and asks about anything it cannot infer.
Review the draft, publish paused
The whole structure arrives as one approval: campaign, ad sets or ad groups, audiences, budgets and, on Meta, the ads. Approve and it is published paused in the platform. You switch it on when you are ready.
Approvals
Three builds from one week
A campaign from a brief, a cross-platform copy and a rebuild of a past winner. All published paused.
Needs approval
14m ago
Publish Autumn range — Prospecting, paused
From the brief and the Shopify catalogue: sales objective, two ad sets, six ads using the autumn range products. Knowledge card applied: no discount messaging before October.
Campaign · Sales£80/day
2 ad sets · LAL 1%, InterestsNEW
6 ads · catalogue imagesNEW
Status on approval
Published paused
Needs approval
1h ago
Copy Brand Exact to Meta and TikTok
The Google campaign returns £4.10 per £1. The agent rebuilds the same offer as a Meta ad set and a TikTok ad group, searching each platform's taxonomy to remap the targeting, and publishes both paused.
Meta · Brand ExactNEW · £40/day
TikTok · Brand ExactNEW · £35/day
Reach
+2 platforms, one brief
Needs approval
Yesterday
Rebuild Summer — Rosé for Q4 as Winter — Reds
Last summer's best Pinterest campaign paid 2.4×. Same structure and audiences, built for the reds under £20 in the catalogue, published paused for the Pins.
Winter — Reds£30/day · PAUSED
Ad group · Reds under £20Wine, Dinner parties, Gifting
Based on
Summer — Rosé · 2.4×
What the campaign builder produces
A complete campaign in the platform's own vocabulary — campaign, ad sets or ad groups, audiences, budgets and schedule — created directly in the ad account through its API and set to paused. On Meta it goes further and drafts the ads too, using images, names and prices from the connected Shopify catalogue and copy written to the client's knowledge cards. Nothing is switched on by the agent; that last click is yours, in Adease or in the platform.
Copying campaigns between platforms
The most common build is not from scratch but from a winner somewhere else. Ask the agent to copy a campaign from Google to Meta, or Meta to TikTok or Pinterest, and it rebuilds the structure for the destination, searches that platform's targeting taxonomy to remap interests and keywords, and publishes the copy paused. What used to be an afternoon of translating one platform's audiences into another's is one approval.
What each platform gets
- Meta — end to end: campaign, ad sets, audiences, placements, budgets and ads from the catalogue.
- Google, TikTok, Pinterest, LinkedIn — campaign and ad-group structure, targeting and budgets; you add the finished creative before switching on. On Pinterest the ad's promoted Pin is created on a board you choose when you publish it from Adease.
Where it fits
A good fit if you
- launch campaigns regularly and want the structure drafted from a brief
- run the same offer on several platforms and copy campaigns between them
- sell through Shopify and want ads built from the live catalogue
Not a fit if you
- need finished ad creative generated for every platform — today that ships end to end on Meta only
- want campaigns switched on automatically — everything is published paused
- work on Linux, or need a dashboard a distributed team opens in a browser
Questions people ask
Does it write the ads as well as the structure?
On Meta, yes: the agent can take a brief to a paused campaign with the ad sets and ads in place. On Google, TikTok, Pinterest and LinkedIn it builds the campaign structure, targeting and budgets, and you finish the creative in the platform before switching it on. Everything it builds is published paused.
Why is everything published paused?
So that a person launches it. The agent creates the campaign in the platform set to paused and queues it as an approval. You review the structure, the audiences and the budgets, then switch it on in Adease or in the platform. There is no path by which the agent activates spend on its own.
What does the Shopify connection add?
Products, variants, images, prices and inventory from the store, read-only. The agent uses them to build Meta ads and to choose which products a campaign should feature — for example, only products in stock. It does not read orders or customer data.
Can it change my campaigns without asking?
No. There is no autonomous write path to a live ad account. Every change the agent proposes is queued in Approvals as a diff and applied only once a person approves it, inside the spend guardrails set for that workspace. Rejecting a proposal sends nothing to the platform.
What does it cost?
Adease is free to install and needs no card. The Pro plan is $50 per seat per month with unlimited ad accounts, clients and campaigns. Max is $200 per seat per month with five times the agent token allowance. You pay per person, never per account or per pound of spend.
Free to install
Give it one brief this week.
Connect an account, describe the campaign, and review the draft.
- No card required
- Nothing changes without your approval
- Signed and notarised builds
- Cancel any time