AI for PPC agencies

AI for PPC agencies running twenty Google Ads accounts on a Monday

Pacing, capped budgets and wasted ad groups across every client account, drafted as approvals before the first coffee.

Powered by Anthropic's Claude

Free to install · No card · v

Northline Studio › All clients › Google Ads Synced 2m
Google Ads · all clients Month to date Add account
OverviewPacingKeywordsApprovals · 8
Client · accountBudgetSpent MTDPaceCPACPC
Verve Fitness · 123-456-7890£6,000£5,410128%£142.37£2.41
Ridgeway Coffee · 234-567-8901£4,500£3,09097%£12.40£0.71
Harlow & Finch · 345-678-9012£3,000£2,140101%£25.39£1.44
Blue Lantern · 456-789-0123£2,500£1,22069%£61.00£3.10
Otto Menswear · 567-890-1234£2,000£1,410100%£7.10£0.62
Pale Fox Wines · 678-901-2345£1,200£84099%£20.00£1.05

Just ask

Questions across every account, or one.

The agent reads all of your Google Ads accounts, but proposes inside one client at a time.

Which accounts are off pace this month? Which keyword reviews are overdue? Where is broad match wasting money across all clients? Which brand campaigns are capped by budget? Review Verve's ad groups Which accounts have ad groups with no conversions? Write every client's Google Ads section for Friday Which client should get the next £1,000?

How it works

How a PPC agency runs on it

Step 1

Connect every client's account

Sign in with Google and connect each customer ID inside its client's workspace — from a manager account or individually. Adease requests the Google Ads scope only and syncs campaigns, ad groups, ads and keywords with daily performance.

Step 2

Set targets per client, then ask across all of them

Each client's knowledge cards hold its budget, target CPA and untouchable campaigns. "Which accounts are off pace?" is answered against those numbers, and the proposals that follow are scoped to the right client.

Step 3

Approve from one queue

Pauses, budget changes and keyword additions for every client arrive in one Approvals queue, each labelled with its client. Approve them one at a time or in bulk. Every applied change is logged with who approved it and what Google returned.

Approvals

One Monday's approvals

Three clients, three different problems, one queue. Each card names its account.

Needs approval 6m ago

Verve Fitness · pause the broad-match ad group

The broad-match ad group spent £5,410 in 14 days for 8 conversions. The exact-match ad group on the same terms converts at £24. Knowledge card applied: target CPA £30.

Ad group · Broad termsPAUSED
Ad group · Exact terms£40 → £70/day
Recovers £4,900 / month
Approve both Decline
Needs approval 9m ago

Ridgeway Coffee · fund Brand Exact for the days it is capped

Brand Exact has spent its full budget every day for two weeks at £12.40 CPA. Knowledge card applied: never pause Brand Exact.

daily_budget£40.00
daily_budget£65.00
Projected +40 conversions / month
Approve Decline
Needs approval 14m ago

Blue Lantern · re-enable the Consulting ad group

Paused on 19 August for a landing-page fix that shipped on 22 August. Nobody re-enabled it. The account is 31% behind its monthly budget as a result.

Ad group · ConsultingPAUSED
Ad group · ConsultingENABLED
Restores £780 / month of planned spend
Approve Decline

The PPC agency's problem is breadth, not depth

Any good PPC manager can optimise one Google Ads account. The problem is twenty of them: the keyword review that slips to fortnightly, the brand campaign capped for a week before anyone notices, the ad group paused for a fix and never turned back on. Adease reads every connected account every day and turns what it finds into a queue of approvals labelled by client, so the breadth problem becomes a Monday-morning review rather than a month-end surprise.

What the agent does on a Google Ads account

Google first, the rest of paid media in the same seat

PPC agencies increasingly run paid social too. The same client workspace holds Meta, TikTok, LinkedIn and Pinterest accounts, so the Friday report covers the platform split and the Monday queue covers every channel. Pricing is per seat — $50 for Pro, $200 for Max — with unlimited accounts, so a fiftieth Google Ads account costs nothing extra. Bid strategies stay in Google Ads, and Microsoft Advertising is not supported.

Where it fits

A good fit if you

  • run Google Ads for many clients and struggle to review every account weekly
  • want waste and pacing checks drafted, then approved by your team
  • need a record of every change per client for the monthly report

Not a fit if you

  • need Microsoft Advertising or Amazon Ads
  • want an agent that acts on its own without review — Adease will not do that
  • work on Linux, or need a dashboard a distributed team opens in a browser

Questions people ask

Can I connect accounts from a manager (MCC) account?

Yes. Sign in with the Google login that has access, then connect each client account by its customer ID inside that client's workspace. Each connection is scoped to the client it belongs to, and the agent proposes inside one client at a time.

Does it handle Microsoft Advertising?

No. Adease connects to Google Ads, Meta, TikTok, LinkedIn and Pinterest ad accounts, plus Shopify as a product catalogue. Microsoft Advertising and Amazon Ads are not supported.

Can it change my campaigns without asking?

No. There is no autonomous write path to a live ad account. Every change the agent proposes is queued in Approvals as a diff and applied only once a person approves it, inside the spend guardrails set for that workspace. Rejecting a proposal sends nothing to the platform.

What does it cost?

Adease is free to install and needs no card. The Pro plan is $50 per seat per month with unlimited ad accounts, clients and campaigns. Max is $200 per seat per month with five times the agent token allowance. You pay per person, never per account or per pound of spend.

Which AI model is behind it?

Adease is built on Anthropic's Claude models. The agent that reads your campaign data, investigates performance and drafts changes runs on Claude. Adease is an independent product made by Adease LTD.

Free to install

Point it at one account this week.

Connect an account and ask it what is wrong.

  • No card required
  • Nothing changes without your approval
  • Signed and notarised builds
  • Cancel any time

v · macOS 12+ and Windows 10+